A web site does not stop with ownership. Work has to be done such as getting it optimized for search engines. Your web site has to be made search engine friendly, that is to say, it must meet certain expectations of the “crawlers” or “spiders” of search engines. The index that these crawlers have created …
Everything on the Internet starts with a domain name! I know that may come off as a bit over reaching – but its true. From email to news, search, video or anything else on the Internet – you have to know where you’re going which is only achieved by a domain name. The ABC’s of …
Related Product Unit (RPU) is now open to all Chitika users!! The RPU first launched exclusively to select publishers for testing, during which time we received tons of great feedback on how effective this unit is for publishers. Read more to find out 5 Quick Money-Earning RPU Facts..
Jill Whalen is a pioneer in search engine optimization. Nicknamed the First Lady of Search, Jill founded the site HighRankings.com in 1995. Today High Rankings has grown to be one of the pre-eminent SEO companies in the US. Jill’s company is dedicated to educating its clients and sharing its knowledge with the industry at large …
Read about this 5 Tips for Writing Website Content that gets results by Brandon Cornett.. I’m going to ask you to use your imagination for a moment. Think of a topic that interests you. Maybe it’s your favorite sport or hobby, for example. Now imagine that you’re searching the Internet for information on that topic. …
Vigilance, micromanaging and attention to detail can help you avoid some common and costly mistakes of PPC advertising. What are those mistakes? Here are the terrible 10 that are typical to most pay per click campaigns. Too Many Keywords Per Ad Group It’s important to target your ad to be as relevant as possible. Don’t …
An interesting article about 10 Search Engine Marketing Myths floating around the Internet about what’s required to get your site visible in search engines being debunked. Myth 1 – You need to buy a domain with keywords in it I’m sure you’ve seen them, domains like: www.paris-hilton-pink-diamond-dog-collars.com. For some weird reason, webmasters seem to think …
There are a number factors involved in having a successful PPC campaign. These include everything from keyword selection, bid management, and campaign setup to your destination website. This article will discuss five of the most important areas: Keywords, Ad Copy, Destination URL’s, Organization, and Analysis. 1. Keywords Having a successful PPC campaign starts off with …
Pay Per Click (PPC) advertising is quickly becoming the fastest and most effective way to reach the top search engine rankings for given key words and phrases. The concept is simple – we pay or bid competitively, for the placement within each search phrase. While many of the search engines still have free inclusion, this …
